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The Science and Art of Selling by Genius.com October 07, 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation September 2008 - (Free Research) This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

eGuide: Defining a cost-effective mobile IT strategy by Dell, Inc. and Intel September 2009 - (Free Research) In this series, Craig Mathias explores the various ways mobility solutions can be used successfully and cost-effectively in your enterprise. (EGUIDE) VIEW ABSTRACT | GO TO

CRM and Social Networking: Engaging the Social Customer by Microsoft June 2009 - (Free Research) As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

It's All about the Salesperson: Taking Advantage of Web 2.0 by Oracle Corporation September 2008 - (Free Research) This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Microsoft Dynamics Webcast: Beyond the Boundaries of Traditional CRM by Microsoft September 2009 - (Free Research) Watch this webcast to learn the concrete ways Microsoft Dynamics CRM can help you attain a 360-degree view of your customers. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Recessionary Effects on Network Services Spending Among Consumers, Worldwide: A Report on Consumer Spending Priorities in 2009 and Targets for Cost Reduction by Alcatel-Lucent October 2009 - (Free Research) Consumer spending patterns undergo significant changes during an economic downturn. This paper presents the results of a worldwide study to assess how the current recession is affecting consumer spending. This information can help operators recognize the areas of greatest revenue potential in the months ahead and adjust accordingly. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enabling the Profitable Evolution of Mobile Transport to All-IP by Alcatel-Lucent June 2009 - (Free Research) As demand for mobile multimedia services increase and average revenue per user declines, mobile service providers must transform their networks to profitably support legacy voice and advanced packet-based services. This paper outlines the challenges associated with transforming the mobile transport network. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

HP OpenCall Media Platform: A Cost-effective, Agile IP Media Server by Hewlett-Packard Company September 2009 - (Free Research) Mobile communication technologies are evolving quickly and new customer demands arise almost every day. At the same time, the economic downturn has impacted budgets, so that cost efficiency now tops the corporate agenda. Service providers must now must not only test and develop new services to meet customer demand, but do it within tight budgets. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Differentiate Your Company with Complete CRM by Oracle Corporation June 2009 - (Free Research) This white paper will expand on what Oracle defines as Complete CRM - how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increase Your Returns Using Event-Based Marketing by Infor CRM July 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Wireless Broadband: A Versatile and Reliable Network Alternative by Motorola, Inc. March 2009 - (Free Research) Read this brochure to learn why Motorola fixed wireless broadband solutions are a smart investment when balancing business needs with network performance and budget reality. (BROCHURE) VIEW ABSTRACT | GO TO

Consultancy Deploys Productivity-Enhancing CRM Solution to Gain Competitive Advantage by Microsoft April 2008 - (Free Research) After an extensive search for a solution, Lure Executive Services chose to implement Microsoft Dynamics™ CRM Online. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Carrier Ethernet Testing for the Real World – better, faster, cheaper by Fluke Networks October 2009 - (Free Research) In this white paper, we will describe alternative techniques, based on industry standard RFC2544, that offer the potential to automate and streamline conformance testing to reduce cycle time, cost and complexity. (WHITE PAPER) GO TO WHITE PAPER

Tips from the Trade – Competing on Web Analytics by SAS Institute Inc. August 2009 - (Free Research) The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Which Off-line CRM solution for Field Force? by Wipro Technologies October 2009 - (Free Research) This paper explores four different choices available for offline CRM solution based on SAP platform, namely SAP CRM Mobile Solutions for Laptop users, SAP CRM on Blackberry on other PDA's, CRM Online solution accessed over internet, Offline recording of information using SAP Interactive forms by Adobe. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Remote Support Center Solution - 30 Day Free Trial! by ScriptLogic Corporation September 2009 - (Free Research) Supporting remote or travelling workers has become an increasingly high priority for many IT departments. The remote workforce that was once thought of as "merely a trend" has now become the norm. (TRIAL SOFTWARE) VIEW ABSTRACT | GO TO

eBook - The Mobile Enterprise: Taking Wireless Networking to the Next Level by SearchMobileComputing September 2009 - (Free Research) Read this eBook to learn how faster, more robust 802.11n WLANs can help your business offer new mobility services to improve mobility and reduce cost through fixed-mobile convergence. Discover how unified communications applications can exploit wireless mobile connectivity to facilitate workforce collaboration and enhance productivity. (EBOOK) VIEW ABSTRACT | GO TO

The Right Way to WiFi: An HP-designed Cisco Wireless Mesh Network Shows Municipal Wireless Can Work by Hewlett-Packard Company January 2008 - (Free Research) The City of Moncton, New Brunswick, found a cost-effective way to offer free municipal WiFi, demonstrating its commitment to attracting young residents and high-tech businesses. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

IT Briefing: Managing the Mobile User -- Best Practices for Technology and People by Orange Business Services April 2009 - (Free Research) The purpose of this IT Briefing is to help you overcome some of the common hurdles of mobile management and implement a mobile strategy that will put your company where it needs to be, a mobile strategy that will follow all the issues that relate to IT going forward. (IT BRIEFING) VIEW ABSTRACT | GO TO

Enhance Customer Loyalty through Higher Responsiveness by Oracle Corporation April 2009 - (Free Research) The user experience associated with web applications relies in large part on the availability and management of their session data, its persistence, and its management. This white paper focuses on the topic of data availability and management for mission-critical web applications. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enhance Your Business Banking Client Relationships with RIA Technologies by Actuate September 2009 - (Free Research) Web 2.0 applications have forever changed the way that consumers interact with financial firms and those experiences have raised their expectations for online banking. Banks can now deliver Rich Internet Applications that automate business processes while providing a user experience that elicits real enthusiasm in the marketplace. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability by SAP America Inc September 2008 - (Free Research) The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

12 Tips to Assess Online Retail Readiness for the Holidays by Gomez September 2009 - (Free Research) Overall Web performance - including availability, responsiveness and consistency - can have a huge impact on an online retailer's revenues, brand and customer satisfaction. Read this whitepaper to learn 12 tips to assess online retail readiness for the upcoming holiday season. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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